If you’ve ever felt like you’re doing “content” wrong because you don’t wake up early, you don’t post all day, or you don’t have a perfect schedule…
Let me help you breathe for a second.
Because I’m going to show you what my real work day looks like.
No hype.
No pretending.
Just real life.
I Don’t Start Work at 8AM… and I’m Not Ashamed
So first off… it was 12:53 PM when I started working.
And yes, I know somebody reading this is like, “Girl what?”
But I’m still working on my schedule. It’s up and down. And what matters to me is that the necessary things get done:
Getting up
Getting ready
Taking care of my home
Supporting my family
And sometimes?
I work in my pajamas.
Matter of fact, yesterday I worked in my pajamas all day. And I’m being honest.
I didn’t have to record video yesterday, so I just did behind-the-scenes work:
I got a blog done
I worked in my Beacons store
I made Pinterest pins
And that was a good day.
Homeschool Life + Business Life (This Is My Reality)
My kids are homeschooled, and that’s part of why my schedule looks like it looks.
We use a curriculum called Time4Learning. (If you’re a homeschool mama, you probably know it.)
I love it because it’s structured, and I can track progress as the parent.
But the real beauty of homeschool for me is:
We do three weeks on and one week off — usually the last week of the month.
That week off is when I can work heavier in my business and get ahead.
And it also works perfectly because I help my husband in his business too. He’s in tokenized real estate, and they’re getting ready for a ten-city tour and because of homeschool, I can travel with him more.
So yeah…
My life is full.
But it’s full on purpose.
The Tool That Keeps Me Sane: Trello
When it’s time to work, I don’t try to hold everything in my head.
Because my mind will be loud and messy if I let it.
So I use Trello.
Trello helps me stay on task. I organize my week so I always know what I’m doing.
I don’t do the same things every day…
but I do the same things every week.
For example, Thursdays are my content days.
On Thursdays I know I’m doing:
Record + upload a YouTube video
Transcribe the video
Create Pinterest pins
Record podcast episodes
Those are my weekly non-negotiables.
My Podcast Schedule (Because I Don’t Like Falling Behind)
My podcast is called Her Soft Business Blueprint.
It’s on Apple and Spotify, and I drop a new episode every Thursday.
And I like to stay ahead.
I messed up one time back in December and I missed a few weeks… and I didn’t like that.
So now, my goal is to stay at least 1–2 weeks ahead by recording two episodes in one sitting.
That’s what I was doing today.
Why I Love Hosting My Podcast on Substack
Here’s something I love:
I post my show notes on Substack, and Substack gives me real-time results.
Like:
Which episodes are being listened to
How many downloads I’m getting
Top countries listening
Where people are listening (Apple, browser, etc.)
That data helps me stay motivated because I can literally see what’s working.
And for only 27 episodes at the time of this recording?
Over 1,600 downloads is solid.
That lets me know: keep going.
My Repurposing Process (This Is the Magic)
Here’s the simple system:
I record a YouTube video
I upload it to Loom
Loom gives me the transcript
I use AI to turn it into:
a podcast script
show notes
and other content
Let me say this clearly:
AI is not creating my content.
It’s organizing my content.
It helps me stay on task.
It helps me move faster.
Because the transcript is literally my voice.
I’m just using tools to speed up what I was already doing.
I Don’t Read Scripts Word-for-Word
AI gives me a script for my podcast, but I don’t read word-for-word.
It’s more like a guide.
It helps me:
stay focused
hit my points
keep the episode structured
But I still talk naturally.
That’s what feels like me.
My Pinterest Rule: Every Piece of Content Gets 3 Pins
This is a non-negotiable for me.
Every time I post a blog, podcast, YouTube video, or book…
It gets 3 Pinterest pins.
Pinterest is volume.
Pinterest is slow growth.
But it works when you stay consistent.
And I can literally see my Pinterest views increasing month after month because I keep feeding the platform.
Some pins get views with no clicks that just tells me: keep going.
Clicks are the win.
Clicks mean traffic.
Traffic means people find my content, and yes… people buy from Pinterest too.
Why I Don’t Stress About Repeating Myself
I used to think repeating yourself was a bad thing.
Now?
I embrace it.
Because everybody does NOT follow you everywhere.
That’s the truth.
If you have 1,000 followers, maybe 5 of them are following you on every platform.
The rest?
They follow you where they like you best.
So I see every platform as an entry point.
Someone might find me on Pinterest first.
Another person might find me on YouTube first.
Another person might find me through my blog.
That’s why I repurpose.
Because your message deserves multiple doorways.
My Podcast Tools (Simple and Free-Friendly)
For my podcast, I upload through Spotify (formerly Anchor).
To record, I use Riverside (Spotify’s partner).
I’m still on the free plan.
I record → download → save on my computer → upload.
No fancy setup.
My mic is a Blue Yeti.
That’s it.
Final Thoughts
This is what building a soft life business looks like for me:
real life
real schedule
real systems
no perfection
consistent publishing
I’m not here to tell you what to do.
I’m just showing you what I’m doing.
Because I’m going to do it anyway.
And if it helps you build your own rhythm?
Even better.
Let me know in the comments:
Do you have a content system… or are you holding it all in your head?
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