The Soft Life Way of Doing Business
When I first started online, I believed success required hustle: being everywhere, creating everything, and never resting. But what I’ve learned (and what I teach now) is that success doesn’t come from doing more. It comes from creating a system that works for you even when you’re not working.
That’s why I’ve built my business around three core tools: Trello, Systeme.io, and YouTube. With these, I manage projects, automate sales, and attract new leads daily without spending my whole life behind a laptop.
These aren’t just tools; they’re the backbone of a business that gives me more time for family, faith, and rest while still building consistent income.
Tool 1: Trello – My Peaceful Business Command Center
Trello is the simplest yet most powerful way I keep my business organized. Instead of carrying everything in my head or scribbling on sticky notes. Trello gives me a digital board where I can see my entire business at a glance.
Here’s how I use Trello in just minutes a day:
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Content Planning: Every YouTube video idea, blog post, or Pinterest pin starts on a Trello board. I organize them into columns: ideas, in progress, scheduled, and published. That way, I always know what’s next.
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Project Management: Whether I’m mapping out a launch or planning my next digital product, Trello helps me break big projects into bite-sized steps. No more overwhelm.
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Delegation (if you have help): If you work with a VA or partner, Trello keeps everyone on the same page literally.
The best part? Trello is visual. I can log in, glance at my board, and immediately know my top 3 tasks for the day. In less than 15 minutes, I’m clear, focused, and ready to move forward.
Soft life tip: Don’t overcomplicate your Trello boards. A simple system you’ll actually use will give you more peace than a fancy one you’ll ignore.
Tool 2: Systeme.io – My All-in-One Business Automation Hub
If Trello keeps me organized, Systeme.io keeps my business running. It’s an all-in-one platform that manages my sales funnels, email marketing, and even my affiliate program.
Here’s how Systeme.io saves me hours every single day:
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Sales Pages & Funnels: Instead of piecing together five different tools, I build my landing pages and sales pages inside Systeme.io. No coding, no stress.
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Email Automation: My subscribers get a full welcome sequence, value-packed emails, and reminders without me sending a single manual message. I write it once, and Systeme.io delivers it on autopilot.
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Payments & Products: Whether I’m selling a digital download or my turnkey business opportunity, payments process smoothly, and buyers get instant access.
Systeme.io is the reason I can step away from my laptop and still make sales. While I’m at the library with my kids or out on a walk, my system is doing the work: capturing leads, following up, and delivering products.
Soft life tip: Set up your Systeme.io automations early. The sooner you plug in your emails and sales flow, the sooner you’ll free yourself from chasing every lead by hand.
Tool 3: YouTube – My Quiet Sales Partner
I know a lot of women shy away from YouTube because they think it’s “too much work.” But here’s the truth: YouTube is one of the most powerful ways to build a business that works even when you don’t.
Here’s how I use YouTube to work for me, not against me:
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Evergreen Content: Unlike social media posts that disappear in 24 hours, a YouTube video can bring in views (and sales) for months—even years.
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Attraction Marketing: I don’t chase clients. I create videos sharing my story and my soft life business tips. The right women find me, connect with me, and take the next step.
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Traffic to Systeme.io: Every video ends with a clear call-to-action leading viewers to my Systeme.io funnel. That’s how my YouTube audience becomes my email list and eventually my customers.
By dedicating just 1–2 hours a week to filming, I create a library of content that continues working long after I hit “publish.”
Soft life tip: Don’t aim for perfection. Aim for connection. A simple, authentic video filmed on your phone can do more for your business than a polished production you never post.
My 3-Hour Business Day in Action
So, how do these tools actually come together to create a 3-hour workday? Here’s what it looks like:
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Hour 1: Content Creation
I film or outline a YouTube video, draft a blog post, or design a Pinterest pin. Content fuels my business, but I keep it simple and aligned. -
Hour 2: System Updates & Email
I check my Systeme.io dashboard, review new leads, and schedule an email or tweak an automation if needed. This is the engine that keeps sales coming in. -
Hour 3: Planning & Connection
I hop into Trello to review my tasks, map the week, and check off what’s done. If I have time, I engage with my audience—replying to YouTube comments or answering questions from my email list.
That’s it. Three focused hours, and my business runs smoothly.
Why This Works for Women Like Us
If you’re a woman over 40 balancing family, faith, and finances, you don’t need another job you need a business that fits your life. These three tools help you:
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Save Time: Automations replace hours of manual work.
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Stay Organized: Trello keeps you clear and focused.
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Sell Simply: YouTube attracts, Systeme.io converts.
And the best part? You can truly work from anywhere. Whether you’re at home, on vacation, or sitting in the carpool line, your business is still working.
Your Soft Life Business Can Be Simple
Running a business in just 3 hours a day isn’t a dream it’s a decision. By choosing the right tools, you can create a system that makes money while protecting your peace.
The combination of Trello, Systeme.io, and YouTube gives me exactly that: structure, automation, and visibility. And together, they allow me to live the life I prayed for a soft life, full of freedom and profit, without the hustle.
If you’re ready to simplify and create a business that works for you (not the other way around), start by putting these tools in place.
Visit mysoftlifebiz.com to learn more about how you can build your own soft life business today.
